Volkswagen: Print Ad Test Drive
App meets print ad How do you persuade drivers of the benefits of a car, via print advertising? And without getting them to do a real-life test drive? Volkswagen in Norway addressed this by creating an...
View ArticlePS Uncharted3 Intro Master Final – YouTube
PS Uncharted3 Intro Master Final – YouTube. I think most of us have seen the “last standing” promotional challenge mechanic… Well, PlayStation and Uncharted have teamed up to create something a little...
View ArticleParrot Carrot Safari
Parrot Carrot Safari on Vimeo on Vimeo via Parrot Carrot Safari on Vimeo. Following on from a whole bunch of Augmented Reality posts this week, it seemed fitting to include this, the Parrot Carrot...
View ArticleStarbucks Cup Magic
Starbucks Cup Magic – YouTube. I’m not sure I can pack much more Augmented Reality into a single week of posts on Digital Buzz, but here goes! Starbucks are about to release a new app to activate...
View ArticleVolkswagen: Print Ad Test Drive
App meets print ad How do you persuade drivers of the benefits of a car, via print advertising? And without getting them to do a real-life test drive? Volkswagen in Norway addressed this by creating an...
View ArticlePS Uncharted3 Intro Master Final – YouTube
PS Uncharted3 Intro Master Final – YouTube. I think most of us have seen the “last standing” promotional challenge mechanic… Well, PlayStation and Uncharted have teamed up to create something a little...
View ArticleParrot Carrot Safari
Parrot Carrot Safari on Vimeo on Vimeo via Parrot Carrot Safari on Vimeo. Following on from a whole bunch of Augmented Reality posts this week, it seemed fitting to include this, the Parrot Carrot...
View ArticleStarbucks Cup Magic
Starbucks Cup Magic – YouTube. I’m not sure I can pack much more Augmented Reality into a single week of posts on Digital Buzz, but here goes! Starbucks are about to release a new app to activate...
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